Supplements should support systems, not stacks.

WAKE UP CALL supports mitochondrial energy production through a doctor-formulated liquid formula designed for rapid absorption.

Shop WAKE UP CALL

Supplements should support systems, not stacks.

Steady energy. No stimulants. No crash.

WAKE UP CALL supports mitochondrial energy production through a doctor-formulated liquid formula designed for rapid absorption.

Shop WAKE UP CALL

OUR APPROACH

Liquid formulas designed around the body's systems.

INORA was created to simplify supplementation.

Rather than stacking dozens of pills, each formula supports a core system of the body, where modern life places the most strain.

Precise, liquid delivery designed to work with the body's natural rhythms.

Discover the formulas

  • ENERGY

    WAKE UP CALL WAKE UP CALL

    WAKE UP CALL

    £70.00 GBP
    £70.00 GBP
    Size
    Clean energy & sharper focus to start the day.

  • LONGEVITY

    INORA Marathon Not A Sprint drops bottle MARATHON NOT A SPRINT

    MARATHON NOT A SPRINT

    £70.00 GBP
    £70.00 GBP
    Size
    NAD+ support for cellular health & longevity.

  • SLEEP

    INORA Was It All A Dream? drops bottle WAS IT ALL A DREAM?

    WAS IT ALL A DREAM?

    £70.00 GBP
    £70.00 GBP
    Size
    Nervous system support for deeper, more restorative sleep.
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A ritual you’ll actually stick to

Real people. Real routines. A few drops every day.

Start simple. Stay consistent.
Your daily essentials
Simple to take, designed for consistent daily use.
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Working with the nervous system.
Energy, without the spike
Supports morning focus and vitality by working with the nervous system rather than stimulants.
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DESIGNED FOR DAILY USE.
A ritual that feels luxe, not heavy.
Absorbs easily and integrates seamlessly into your day.
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A FLEXIBLE RITUAL.
Your routine, supported daily
A flexible system designed to work together, at your pace.
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DOCTOR-FORMULATED. CLINICALLY TESTED. THIRD-PARTY VERIFIED.

BETTER SLEEP
90%
experienced more restorative, higher-quality sleep*
MORE ENERGY
85%
woke up more refreshed*
MORE FOCUSED
83%
feel more alert and focused during the day*
Every ingredient and dosage is third party tested. This guarantees that you know exactly what you are putting into your body.
VIEW THIRD PARTY RESULTS
*Results based on a 28-day, medically supervised UK study (2025) with adults aged 21–65, following consistent daily use.

Not sure where to start?

Answer a few questions to help identify the INORA formulas that best fit your daily rhythm.

Take our quiz

MORNING

Start strong. Stay steady.

WAKE UP CALL is designed to support clean, sustained energy and mental clarity as your day unfolds.

It supports smoother mornings without overstimulation, helping you maintain momentum rather than push through it.

Discover Morning Energy

ANYTIME

Clarity, on demand.

MARATHON NOT A SPRINT is designed to support focus and mental stamina across long days.

Use it when clarity matters, without the wired feeling or sharp peaks.

Discover Midday Support

EVENING

Night-time reset.

WAS IT ALL A DREAM? is designed to support relaxation and overnight recovery.

It works with the body’s natural rhythms to encourage deeper, more restorative rest.

Discover Evening Support

COMPLETE ROUTINE

Your daily wellness cycle.

Morning energy. All-day focus. Night-time recovery.

The Ritual Collection brings all three formulas together as a cohesive daily system.

Each formula complements the others, supporting balance across the day without rigidity or excess.

Discover the Ritual Collection

Why Have We Chosen Liquid Drops As Our Format?

We designed INORA in liquid form for one reason: better delivery and more consistent results over time. Unlike traditional tablets, liquids reduce reliance on digestive breakdown and allow nutrients to be absorbed more readily, supporting more predictable uptake.

The format also enables precise dosing and is easier to take daily, removing common barriers to consistency. Each formula is designed to work with your body, not against it.

Explore Our Approach

Built for real life.

Backed by Science.

Every INORA formula is developed with medical experts and tested for performance, purity, potency, and safety.

The Medical Advisory Board

Blog

  • Dr. Rhea Kotecha

    General Practitioner (MBChB)
    UK GMC-registered physician specialising in functional, metabolic and longevity medicine.


    Area of Expertise: Functional medicine, metabolic health, longevity medicine, systems biology and root-cause clinical practice. Focused on prevention, early intervention and extending healthspan through evidence-led care.

    Role in INORA: Medical Advisor. Provides strategic medical oversight to support INORA’s scientific positioning and educational direction. Advises on the clinical rationale behind formulations to ensure alignment with evidence-based longevity and functional medicine.

  • Dr. Kathy Redfern

    RNutr. PhD Nutrition. Registered Nutritionist.

    Area of Expertise: Public health nutrition with a special interest in women's health, with a focus on nutrient interactions, bioavailability, and evidence-based formulation.

    Role in INORA: Head of Nutrition. Leads nutritional strategy across all formulations, defines nutrient pairing and dosing logic, and ensures all products are grounded in robust nutritional science.

  • Dr. Niharika Duggal

    PhD Immunology

    Area of Expertise: Immunology and Ageing, with a focus on immunosenescence, gut microbiome dysbiosis, and inflammatory biomarkers linked to long-term health and resilience.

    Role in INORA: Head of Longevity. Leads longevity-focused scientific strategy, informs formulation rationale, and guides exploration of emerging research in immune health, ageing biology, and systems resilience.

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Blog