Liquid formulas. Modern life. Morning energy.

WAKE UP CALL is a highly absorbable liquid morning formula, developed to support mental clarity and sustained energy as the body transitions into the day.

Liquid formulas. Modern life. Morning energy.

WAKE UP CALL is a highly absorbable liquid morning formula, developed to support mental clarity and sustained energy as the body transitions into the day.

Begin with WAKE UP CALL

OUR APPROACH

Physiology-led liquid formulas. Measured support, without excess.

INORA creates liquid formulas designed around human physiology - how the body functions, as a whole.

Ingredients are paired based on how they work together in the body, supporting multiple processes at once rather than forcing a single response.

Energy is supported at the mitochondrial level, without overstimulation. Longevity is addressed at the cellular level. Sleep is supported through the nervous system, in rhythm with the body’s natural cycles.

A ritual you’ll actually stick to

Real people. Real routines. A few drops every day.

Start simple. Stay consistent.
Your daily essentials
Simple to take, designed for consistent daily use.
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Working with the nervous system.
Energy, without the spike
Supports morning focus and vitality by working with the nervous system rather than stimulants.
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DESIGNED FOR DAILY USE.
A ritual that feels luxe, not heavy.
Absorbs easily and integrates seamlessly into your day.
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A FLEXIBLE RITUAL.
Your routine, supported daily
A flexible system designed to work together, at your pace.
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DOCTOR-FORMULATED. CLINICALLY TESTED. THIRD-PARTY VERIFIED.

BETTER SLEEP
90%
experienced more restorative, higher-quality sleep*
MORE ENERGY
85%
woke up more refreshed*
MORE FOCUSED & ALERT
83%
feel more alert and focused during the day*
Every ingredient and dosage is third party tested. This guarantees that you know exactly what you are putting into your body.
VIEW THIRD PARTY RESULTS
*Results based on a 28-day, medically supervised UK study (2025) with adults aged 21–65, following consistent daily use.

MORNING

Start strong. Stay steady.

WAKE UP CALL is designed to support clean, sustained energy and mental clarity as your day unfolds.

It supports smoother mornings without overstimulation, helping you maintain momentum rather than push through it.

Discover Morning Energy

ANYTIME

Clarity, on demand.

MARATHON NOT A SPRINT is designed to support focus and mental stamina across long days.

Use it when clarity matters, without the wired feeling or sharp peaks.

Discover Midday Support

EVENING

Night-time reset.

WAS IT ALL A DREAM? is designed to support relaxation and overnight recovery.

It works with the body’s natural rhythms to encourage deeper, more restorative rest.

Discover Evening Support

COMPLETE ROUTINE

Your daily wellness cycle.

Morning energy. All-day focus. Night-time recovery.

The Ritual Collection brings all three formulas together as a cohesive daily system.

Each formula complements the others, supporting balance across the day without rigidity or excess.

Discover the Ritual Collection

Why Have We Chosen Liquid Drops As Our Format?

"Liquids allow nutrients to be absorbed more efficiently by the body, delivering ingredients in a form the system can use more readily. With less reliance on digestive breakdown, they support more predictable uptake and, over time, more reliable outcomes.

We chose drops because efficacy depends on consistency. Precise dosing and ease of use remove common barriers, making it simpler to take supplements daily and take them correctly. That consistency is what drives measurable, meaningful results.

INORA drops are formulated through clinical insight, evidence-based nutrition, and real-world feedback, ensuring each formula is designed not just to be taken, but to truly work."

- Dr. Chandra Ratnam, NHS Medical Doctor & INORA Chief Medical Officer

Discover the Science

Built for real life.

Backed by Science.

Every INORA formula is developed with medical experts and tested for performance, purity, potency, and safety.

  • Formulation

    Developed in collaboration with doctors and medical experts, guided by physiology research and ingredient synergy.

  • Stability testing

    Each formula undergoes stability testing to ensure ongoing safety, potency, and consistency over time.

  • Batch testing

    Every batch is tested to confirm it is free from heavy metals and contaminants, ensuring full potency and purity of active ingredients.

  • Filling

    Each formula is bottled in violet glass to protect against light, preserve ingredient integrity, and maintain freshness.

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  • With over 10 years of NHS experience in Acute Internal Medicine, Dr. Ratnam is a GMC-registered medical doctor with expertise in pharmacology and oncology drug development. His clinical work centres on evaluating and approving medicines in highly regulated medical environments.

    Alongside his ongoing clinical practice, he has expanded into nutritional science and evidence-based natural interventions, applying the same medical rigour and regulatory standards. At INORA, he provides medical leadership across formulation, clinical evaluation, and product approval, ensuring every product meets strict standards for safety, integrity, and scientific credibility.

  • Dr. Redfern is a Registered Nutritionist (Public Health) with advanced training in Sport and Exercise Medicine and a PhD in Maternal Medicine. Her academic and clinical research focuses on metabolic health, glycaemic regulation, and nutrition across key life stages.

    At INORA, she applies evidence-led nutritional science to formulation strategy and scientific oversight, ensuring each product is grounded in research, precision, and real-world applicability. Her work bridges academic research and practical application, with a particular emphasis on translating complex nutritional science into interventions that are measurable, effective, and relevant to modern health challenges.

  • Dr. Duggal is an Associate Professor in Immunity and Ageing with a PhD in Immunology, specialising in immune system regulation, microbiome science, and longevity-focused interventions. Her work explores how immune health influences resilience and long-term performance across the lifespan.

    At INORA, she provides scientific guidance on immune health and ageing, bringing academic rigour and systems-level thinking to formulation development and long-term strategy. Her research-led approach brings a long-term, preventative lens to health optimisation, with a focus on how immune function underpins resilience, recovery, and healthy ageing.

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